5 Books to Read for Success in Business


1. Zero to One by Peter Thiel:Zero to One

The book is centered around the breakthrough ideas on how to create value, on how to go from zero to one. It talks about never before asked questions like “What valuable company is no one building?” It decodes the actual realities of monopolists and non-monopolists and how they disguise themselves and battle to survive. You will find many intriguing topics covered in this book, all in all it is a gem of a book.

“The best problems to work on are often the ones nobody else even tries to solve.” ―Peter Thiel

2. Elon Musk by Ashlee Vance:Elon Musk by Ashlee Vance

If you ever think of picking up a biography of a successful entrepreneur, choose this one! Because there is no other businessman in today’s time, who is the CEO of two of the most innovative and diverse companies- SpaceX and Tesla (which have changed the entire dynamics of aerospace and automobile industries) and yet has time to manage other extraordinary ventures as Solar City and Hyperloop. When you read about Musk’s life, you understand that the climb to success of such a scale is no mean feat. Tremendous resilience and perseverance need to be cultivated. Ashlee Vance has beautifully captured and presented all that can be learnt from Musk’s life to her readers.

“The first step is to establish that something is possible; then probability will occur.”  –Elon Musk

3. A World of Three Zeros by Muhammad Yunus:a world of three zeros

Muhammad Yunus is a Bangladeshi social entrepreneur, who was awarded with the Nobel Peace Prize for founding the Grameen Bank, mastering the concepts of microcredit and microfinance. In his book, Yunus writes that “some people have mistakenly believed that respect for human rights and the need for economic growth and development are two unrelated issues-or even that these two imperatives are somehow in conflict”. He doesn’t promote the idea of socialism but that of a new age of capitalism, an age of conscious capitalism. The book also talks about the three most relevant problems in the world- poverty, unemployment and net carbon emissions and how to deal with them.

“If we can imagine something, there is a good chance that it will happen. If we don’t imagine it, there is almost no chance of it happening.” –Muhammad Yunus

4. Thinking, Fast and Slow by Daniel Kahneman:Thinking fast and slow

In this book, Kahneman gives you a glimpse into the two different ways of thinking; one is slow and more logical, the other is fast and more intuitive. It makes you aware of the capabilities of your mind and the pros and cons of both the thought processes. This book is a clear winner in the category of books discussing human rationality vs irrationality. The book is full of entertainment and interesting dozes of information. Kahneman changes the way you thing about thinking. Truly a masterpiece.

“It is much easier to strive for perfection when you are never bored.” ― Daniel Kahneman

5. Who Moved My Cheese? By Dr. Spencer Johnson:who moved my cheese

It is a pioneer motivation book dealing with how to accept/deal with change in personal and professional life. This 96 page journal describes the story of two mice Sniff and Scurry and two little people, Hem and Haw and how they deal with change when it comes in their lives. It is an entertaining and enlightening read on a very important subject that affects everybody’s lives- “change”, it is something that is inevitable and knowing how to deal with change makes life uncomplicated. “Change is the new constant”, they say.

“Smell the cheese often so you know when it is getting old.” ― Spencer Johnson

Akanksha Goel | LinkedIn